Employer Branding
Boost retention and attract top talent to your organization
Employee referrals are a proven way to attract top talent, but they can only happen when the right employees already love you. Employer branding helps you to boost retention and employee referral rates, because people that work with you just love your company.
But it is also an external strategy to attract top talent to your organization.


How strong is your employer branding?
Find out by making your brand assessment.
What is Employer Branding?
Every company owns a reputation that may include its services, employees, leaders, products and more.
Each and every company owns a reputation that may include its services, employees, leaders, products and more. When this reputation influences people outside the company enough to talk about it, then it is called a “brand.”
The employer brand is an organizational ambassador, representing your company. It reflects your organization’s values and culture, thereby attracting the right talent to help you achieve your goals.
Employer branding is not just a set of corporate pages and accounts on social media. It is much deeper than that. Employer branding is a fundamental process that involves your employee value proposition, your communication strategy and your engagement with current and future employees.
Employer Value Proposition

What are the values, purpose, vision and mission of your brand? What differentiates you from your competitors?
Strategic Recruiting

How do you attract the best talent to your organization and build good talent pools?
Communication

How to communicate your brand to both internal and external audiences?
Engagement

How to get in touch with your organization & your employees?
Do you want to learn more about Employer Branding?
Attract Top Talents
Your organization’s ability to hire the right people
Reduction of time to hire
Hiring becomes a cheaper and more efficient process
Employee retention
Your top employees will remain by your side
Improving work ethics
in companies
Brand values are fundamental
How to improve your employer branding?
We help organizations improve an employer brand in four easy steps:
Culture Status Quo Analysis
We analyse the current culture and define the desired culture/candidates
Internal & external analysis
Coachees take an assessment based on self-assessment and peer assessment. This helps us to identify current weaknesses.
Workshop Moderation
We define the coaching topics as well as the intensity per topic.
Accomplishment of the transformation
Planning of the sessions, whether regular on-remote or with workshop blocks.
Do you want to learn more about Employer Branding?
Who we helped
See how we’ve supported…

Lukas Höller
Elements GMBH
“Amaze Growth helped us to develop consulting skills in our performance mgmt. team. We have really build-up a new skill set.”

Barış Gürbüzler, COO
Mickesson Nordics
“Amaze Growth helped us to develop new perspectives on our business and was hands-on to implement fast solutions to our growth challenges”

Felix Wenzel, CEO
ADPOINT GMBH
“Amaze Growth is a great sparring partner to support our ambitious growth development. We work continuously and extensively with the coaches to accelerate our growth.”
Improve your employer branding with us
Send us a message directly or contact us at hey@amazegrowth.com
News from our Employer Branding Blog
We share our latest insights in the field of Employer Branding with you.

How do you define your values as a leader in 5 steps?
In the previous article, we defined what values are and why they are important for leaders. In this article, we want to give you a…

Why are values important for leaders?
In the previous article we saw that building a New Leadership Structure means developing a framework within which you can lead and guide others, such…

How to set a New Work Culture and New Work Structure
In the last article we defined that New Leadership is a part of positive Leadership. If we want to implement New Work structures and cultures,…

Leadership change with AI and Gen Z
Who would have thought it – but we are on the verge of a major paradigm shift. Frank Thielen describes the innovation of AI /…